Alexandria Salmieri

Custom brand design for artistic wedding and elopement photographer, Alexandria Salmieri.

The challenge: We needed to convey Alexandria’s desired 'magical weirdness' and remind her audience how sh’s able to capture true, unique magic through beautiful photography.

The solution: I combined handmade elements with light & airy typography to make things feel almost dream-like and fantasy inspired. Honestly, I was inspired by dreaming of how a small tea shop in Rivendell would look, feel and be branded, and aimed for a similar look & feel. :)

We seamlessly meshed these etherial fantasy vibes with an overall professional, clean aesthetic to brand Alexandria’s unique photography business in it's absolute best (& most inspiring) light!

Vibes // Brand ‘Buzz Words’

Peaceful
Magical
Inspiring
Spiritual
Unique
Enchanting
Genuine

Process

Full brand style guide for the amazing elopement photographer, Alexandria Salmieri.

She wanted a blend of moody & approachable while emulating inspiring magical vibes! We even incorporated some lord of the rings references to tie in her live for fantasy shoots and her ability to pull out true magic through her photography. 🌟

It was so fun dreaming up this ethereal brand and I can’t wait to see it kick ass in the real world — just like this flourishing photographer!! 🔮💪🏻

Final Brand Design

CLIENT FEEDBACK

“Kelly did an amazing job creating my business’s brand after everything we talked about and I'm so happy with it! It looks so so good!

There's so much reference in there to things that inspire me that we did (and some that we didn't) go over that you caught onto and I love it! 😍

Having my new brand style guide has helped me focus on the direction of visuals/aesthetic of branding.

My most recent wedding inquiry mentioned they loved the LoTR references, dark moody imagery, and magical feel, so I'm really happy my logo reflects LoTR and have an overall magical feel!”

– Alexandria Salmieri